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Dr. Ambrish Sharma

Professor & Associate Dean

Professor Sharma holds Executive Programme of Business management (EPBM) from IIM-Lucknow, and also possesses Ph.D. and M.Phil. in management. He is an Author, Poet, Karate Black Belt and an ‘A’ Graded  Mountaineer. Having more than 18 years of work experience with various business schools and Universities across India, he has authored 2 Books and published 16 Research papers . He is a Premium member of Institute of scholars (InSc), and Mountaineering club of Atal Bihari Vajpayee Mountaineering and Allied Sports (ABVMAS) and the Member of technical committee of Martial Arts Coaches Federation of India.

EDUCATION

  • Executive Programme of Business management (EPBM) from IIM Lucknow
  • Ph.D. from MP Bhoj University Bhopal (MP)
  • M. Phil from CDL University Sirsa (Haryana)
  • MBA (HR) from HG University Pauri Garhwal, UK
  • PGDBM/MBA (Mktg & IB) From IMT Ghaziabad Approved by Visva -Bharti University Shanti Niketan (WB)

EXPERIENCE

  • Industry – 3 years of working experience as Martial Arts trainer for Air Force Officers.
  • Academics – 18 years of experience in various at Business schools and universities across India

EXPERTISE

  • Marketing Management
  • Services Marketing
  • Consumer Behaviour
  • Advertising and Sales Promotion

PUBLICATIONS

  • A- Book Published: 02
  • 1. ‘Services: Trends and Insight’, an edited book, from Wisdom Publication Delhi, India Year 2012 ISBN NO.9788289547936.
  • 2. Industry 4.0 Innovations in Management from Success Publications ISBN: 978-93-88441-85-8, Proceeding book of International conference -2019 SIOM Pune dated 27th and 28th February 2019.
  • B-Some of his latest research Publications:
  • 1. Published paper titled; Cross Country Analysis of Women Entrepreneurs in Context To Setting up A Women Entrepreneurship Platform (WEP) By Government of India in UGC care Journal Purakala ISSN:0971-2143 Vol-31-Issue-40-May -2020 Pg. 156-164.
  • 2.Published paper titled; Empirical study of Hotel Industry in the era of E- commerce in UGC care Journal Studies in Indian Place Names with ISSN no. 2394-3114 Vol:40 issue: 27 Month: February Year: 2020.
  • 3.Published paper titled; Statue of Unity: As a reflection of strategic leadership of Honorable PM Shri Narendra Modi for remodeling of culture in International journal 2019 JETIR May 2019, Volume 6, Issue 5 www.jetir.org (ISSN-2349-5162 UGC approval No 63975 Pg. 570-574.
  • 4.Published paper titled; Tourist satisfaction and its relationship with their profile (Satisfaction survey on Madhya Pradesh Tourism destinations) in International journal CASS(ISSN-25816403 ) UGC approval No 411030.
  • 5.Published case study on ‘The Ethical Dilemma’ in European case clearing house (www.ecch.com) printed in UK and USA, Reference No -790-002-1.

Himachal Vihar, Phase – II,
Matigara, Siliguri – 734010.

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