Instilling digital marketing skills in students through theory and hands-on learning.
Digital marketing is the new form of marketing that uses the internet and the whole online space. Digital marketing campaigns are usually executed on digital media devices such as smartphones, desktop computers, etc, and platforms such as social media, video streaming, websites, etc. In today’s world digital marketing runs through the core of marketing plans and everyday life, it has become prevalent utilizing combinations such as SEO, SEM, Content Marketing.
BBA in Digital Marketing is one of the most sought-after courses due to its popularity. This course will give students a thorough understanding of digital marketing concepts as well as how they can be applied. The programme is being introduced at Inspiria to raise awareness of this field of study, as well as to provide opportunities to the region's young brains to the new world and a newer vocation. With its well-designed curriculum, highly equipped labs, and knowledgeable faculty, Inspiria leaves no stone unturned to provide quality education when it comes to BBA in Digital Marketing in Siliguri. The course is designed to provide a full understanding of Digital Marketing, its workings as well as the tools and techniques used. It will assist students in broadening their industry vision as they learn in detail the use of online marketing, social media marketing, email marketing, mobile marketing, etc. At Inspiria, the knowledge will be instilled through various theories and practical lessons on carrying out marketing campaigns. Students will also be taught how to stay up-to-date with the trends in this ever so quickly changing world. Students will be made to apply these learnings through various projects carried out including developing and executing digital marketing campaigns.
One Time Payment
|Interest free Security Deposit (Refundable)||10000|
|Fees payable at the time of Admission|
(Which includes first semester fees)
|Total Course Fees for 3 Yrs|
(Semester fees + 1 time payment)
10+2 passed from any board with English as a subject. Students from any stream can apply. Candidates appearing in the Class XII board finals can also apply in advance.
The Syllabus/Course Module are as per West Bengal University of Technology Curriculum
Job fields and employment areas for Digital Marketing
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