FUNDAMENTALS OF SPORTS BUSINESS
AND STRATEGY
Focused at creating professionally, academically
and ethically sound sports managers
and executives

ENQUIRE NOW

FUNDAMENTALS OF SPORTS BUSINESS
STRATEGY AND
Focused at creating professionally, academically
and ethically sound sports managers
and executives

ENQUIRE NOW
FUNDAMENTALS OF SPORTS BUSINESS STRATEGY AND
Focused at creating professionally, academically and ethically sound sports managers and executives
ENQUIRE NOW

BBA (Sports Management)

The global sports market reached a value of nearly $488.5 billion in 2018, having grown at a compound annual growth rate (CAGR) of 4.3% since 2014, and is expected to grow at a CAGR of 5.9% to nearly $614.1 billion by 2022.

Sports Management at Inspiria Knowledge Campus (affiliated to MAKAUT) is specially designed to provide comprehensive understanding of the various aspects of Sports Management and Physical Education.

BBA (Sports Management)

The global sports market reached a value of nearly $488.5 billion in 2018, having grown at a compound annual growth rate (CAGR) of 4.3% since 2014, and is expected to grow at a CAGR of 5.9% to nearly $614.1 billion by 2022.

Sports Management at Inspiria Knowledge Campus (affiliated to MAKAUT) is specially designed to provide comprehensive understanding of the various aspects of Sports Management and Physical Education.

BBA (Sports Management)

The global sports market reached a value of nearly $488.5 billion in 2018, having grown at a compound annual growth rate (CAGR) of 4.3% since 2014, and is expected to grow at a CAGR of 5.9% to nearly $614.1 billion by 2022.

Sports Management at Inspiria Knowledge Campus (affiliated to MAKAUT) is specially designed to provide comprehensive understanding of the various aspects of Sports Management and Physical Education.

India is one of the many countries that have benefited from the rapid growth of the global sports market, but at this point of time the industry is unorganized in India and is in need of sports management professionals who can help organize this sector. There is a huge prospect of employability for individuals striving towards managerial positions

Specialization in Sports Management provides an insight into various administrative tasks, marketing & promotion, sponsorships, negotiations, governance of sports, technologies involved, facility planning and sports event management.

On the other hand, the Physical Education portion helps get a holistic understanding of coaching, anatomy & physiology, sports science, tackling injuries, strength & conditioning, kinesiology and biomechanics.

As a specialization in Management Studies, Sports Management offers a unique amalgamation of both of the aforementioned aspects which leads to an overall development of learners as prospective professionals in the field of sports

  • Gaining knowledge in core competency areas of the industry.
  • Identify and understand the factors that shape sport in a culture
  • Understand sport management and the evolution of this discipline as a profession
  • Apply the functions of planning, organizing, leading, and evaluating to a variety of sport organizations
  • To demonstrate the concepts of strategic planning and resource allocation in the sports indusrty.
  • Apply fundamental marketing and promotion concepts to the sport industry
  • Identify and apply various legal aspects in the sport industry
  • Understand and describe various roles and duties of the sports governing bodies accross the globe.
  • Evaluate policiess and processes in various sport governing bodies.
  • Get an overall understanding of various technologies used in sports.
  • Organise various sports events effectively and efficiently
  • Understand anatomy, basic bio mechanical principles and terminology
  • Determine factors involved with development, fitness levels and training strategies.
  • Understand and utilize various training methods.

The duration of course will be 3 years full time

Fee Structure

Semester Amount (Rs.)
Semester I 40000
Semester II 40000
Semester III 40000
Semester IV 40000
Semester V 40000
Semester VI 40000
Total 240000

One Time Payment

Fees Details Amount
Development Fees 20000
Admission Fees 10000
Interest free Security Deposit (Refundable) 10000
Library fees 5000
Total 45000

Fees payable at the time of Admission

(Which includes first semester fees)

85000
Total Course Fees for 3 Yrs
(Semester fees + 1 time payment)
285000

Students will be provided with 2 shirts, 2 trouser, 1 business suit, 1 tie, 1 Bag. Students will also be able to access all facilities available at the campus. All University charges like Registration Fee, Development Fee, and Exam Fee etc. have to be paid by the student, separately to the University.

At Inspiria, we believe in rewarding the hard work and excellence achieved by meritorious students in their academic endeavors.
As part of Wings Scholarship Program, we are giving out scholarship for
(BBA Sports Management)
BBA Sports Management
Score in Class 12 Scholarship
70% or Any District level Certificate 30% Scholarship
80% or Any State Level Certificate 40% Scholarship
90% or National level Certificate 50% Scholarship

The duration of course will be 3 years full time

The eligibility of the program is qualifying 10+2 with 50% marks in Arts Stream.

Year 1

  • English –I
  • Statistics – I
  • Computer Applications– I
  • Organization and Management in Sports
  • Foundations of Amateur and Prof. Sports
  • Language Laboratory
  • Computing Lab
  • English –II
  • Statistics – II
  • Computer Applications – II
  • Contemporary Issues in Sports
  • Ethics in Sports
  • Public Speaking on Assigned Topic
  • Computing Labpic
  • Computing Lab

Year 2

  • Principles of Management
  • Business Communication
  • Financial Accounting
  • Sports Training and Conditioning
  • Leadership Principles in Sports
  • Managing Sports Events
  • Financial Management-I
  • Marketing Management-I
  • Human Resource Management-I
  • Advertising, Public Relation and Sponsorship in Sports
  • Sports Facilities Planning and Management
  • First Aid and CPR

Year 3

  • Basics of Sports Medicine & Nutrition
  • Sports Marketing
  • Managing and Promoting Sports Events
  • Spectator Management
  • Funding in Sports
  • Project
  • Defence of Project
  • Sports Law and Risk Management
  • Psychology of Sports
  • Managing Sports Organization
  • Sports Media and Event Management
  • Administration of Games & Leisure Plex
  • Comprehensive Viva

The Syllabus/Course Module are as per West Bengal University of Technology Curriculum

Medium of instruction shall be in English only.

Athlete_Administrator

Athlete
Administrator

Athlete_Development_Specialist

Athlete Development
Specialist

Business_Development_Manager

Business Development
Manager

Financial_and_Contract_Analyst

Financial and
Contract Analyst

Marketing_Consultant

Marketing
Consultant

Operations_Manager

Operations
Manager

Player_Agent

Player
Agent

Scout

Scout

Sponsorship_Manager

Sponsorship
Manager

Sports_Economist

Sports Economist

Sports_Facility_Manager

Sports Facility
Manager

Sports_Lawyer

Sports Lawyer

Scholarship offered

Score in Class 12 Scholarship
Between 70% to 79% or Any State Level Certificate 40%
Between 80% to 89% or National level Certificate 50%
90% and above 60%

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Degree Courses, Faculty profiles, Infrastructure and Facilities, etc.
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Admissions Open
Enquire now to download our Admission Brochure and know everything that Inspiria offers;
Degree Courses, Faculty profiles, Infrastructure and Facilities, etc.
ENQUIRE NOW
Admissions Open
Enquire now to download our Admission Brochure and know everything that Inspiria offers; Degree Courses, Faculty profiles, Infrastructure and Facilities, etc.
ENQUIRE NOW