If visuals are the voice of the brand, Graphic Design is the crux of appealing visuals. When we say Graphic Design, we think of strong and persuasive visuals.
Oftentimes, we choose a product simply because we like the way it appears! And Graphic Design does just that to a business or a brand.
Graphic Design is widely used in websites and social media pages, e-commerce sites including various kinds of digital advertisements. Through graphic design, you get the desired visuals that can attract the audience.
To put it simply, Graphic Design is the art of blending your visual acumen with fitting design concepts to create the brand image and provide it an identity.
Each element of Graphic Design is essential for meeting the expectation of the viewers. Whether it’s aesthetic or bold, modern or vintage, all the elements of Graphic Design are applied to create and define a brand identity.
A detailed insight into the major elements of Graphic Design-
Elements or components of Graphic Design are the traits that are applied in a piece of work. Each element of graphic design is combined to create the desired visuals. While the methods may vary, all works of graphic design consist of a combination of the following 7 elements.
In Graphic Design, Lines are used for multiple goals such as connecting contents, highlighting a word or a phrase, creating patterns, etc.
Color adds vivacity to an art. It impacts the psychology of a viewer profoundly. In Graphic Design, color is utilized to create visual interest, generate emotions, establish importance, and consolidate branding.
Texture adds depth and visual interest. Texture can be applied graphically in the form of a pattern or through the choice of printable surface.
In Graphic Design Size is employed to communicate the importance, draw attraction, and create variation.
Various shapes are essential for creating visually pleasing and alluring designs. The three essential shape types in Graphic Design are –
1. Geometric (Circles, Squares, Triangles, etc.)
2. Natural (leaves, trees, people, etc.)
3. Abstract (icons, stylizations, and graphic representations)
Space is a crucial component of any good graphic design. Space indicates any area around the elements in a design. Space can be used to separate or group information. Space should be used effectively to give rest to the eyes. It also defines the importance and directs the focus to wherever you want it to move.
Value is everything from the shadiest of black through the brightest of whites. It is used to create depth, contrast, and emphasis.
Future of Graphic Design
With the rise of augmented reality, 3D Printing, the future of graphic design is going to rise radically.
Augmented reality and virtual reality will allow the designers to explore more and enable them to incorporate more real-world elements in their designs. 3D Printing will push the designers to stay updated on the industry trends and advance faster.
Due to the constant emergence of new ideas and quick advances in trends in this field, Graphic Design is considered as one of the emerging modern-day career options for the ones with a creative bent.
Now, let us shift our focus to Interior Design. So what is interior design and how does it differ from Graphic Design?
When we say Interior Design, we visualize aesthetically designed interior spaces. Interior design is the practice of blending creative and design skills for creating visually appealing spaces with a healthier environment and flawless functionality.
A broad range of interior design techniques is implemented in residential houses, corporate offices, healthcare buildings, restaurants, galleries, including government offices.
The profession of interior design is now more than 100 years old. In these hundred years, the art of designing, furnishing, embracing form & function has evolved by leaps and bounds into today’s taste and style of interior design.
Besides, there are 7 Basic Elements of Interior Design.
In Interior Design, Color is more than just an artistic option. Color influences the mood and feeling of a space.
For instance, Greens and Blues are normally regarded as “cool” or “soothing”. Red is considered “passionate”. Yellow is usually associated with concepts like “happy” and “optimistic.”
Color scheming is important as it not only impacts your visual preferences but it also attracts the kind of energy or emotion you’re trying to cultivate in that space.
Form or Shape represents the contours of any artwork, furniture, or 3-D objects you could visualize.
In the furnishings, there are two types of forms.
1. Organic Forms – the ones which are natural and irregular, with curvy or abstract shapes.
2. Geometric Forms – the ones which represent sharp, man-made lines and edges, like squares or triangles.
Lighting is one of the most crucial elements that affect our visuals. Whether it’s natural light or man-made or the blend of both, quality and the right quantity of light are essential in the interior of a space.
The color of the light matters equally as you’d be needing the light for various purposes. Such as bright lighting for cooking, light intensity for cooking, etc.
In Interior Design, Line is perceived as a perimeter around a form or a shape. Lines can be either vertical or horizontal and even dynamic (expressing movements like zig-zags or curlicues).
According to the design experts, horizontal lines create a feeling of security, whereas vertical lines are expressive and bold.
On the other hand, Dynamic lines, which follow their unique set of rules can add a fun and exciting feel to any space when used with a creative approach.
In interior design, a pattern is a voluntary repetition of designs, lines, or other components of designing. Patterns usually pop up on wallpaper or materials but can appear anywhere in the home, including in the use of light or other design elements.
Strategically used patterns can add life and refinement to any space. While excessive use of patterns can look cluttered and untidy.
The texture is the way an object feels. The texture exhibits the nature and tone of the objects. For instance, you can identify a vintage look without actually touching it.
Careful use of texture in the interior is important in sections of the home that you contact every day such as your flooring.
Space is the core of every design idea. There are two basic types of spaces to consider in interior designing –
1. 2-D space, which accounts for the length and width of a room.
2. -D space which covers height.
2-D space is essential while considering carpets or rugs. But you’ll need to consider 3-D space before adding new shelving or furniture. It’s also necessary to leave enough space to allow for smooth, easy exploration and divide the space visually.
Future of Interior Design
With the rising investment in quality life by global urbanites and their increasing exposure to exotic destinations in the global community, the demand for interior designers is spreading all-time high at modern times.
On the contrary, due to the growing population and a decent shift in family structures, the per capita area utilization is shrinking day by day.
So, effective and efficient use of the limited space is not just the choice, but the need for the majority.
Due to these reasons, interior designing is rising as a thriving career option for anyone with an inventive perspective in the world of today.